In the News

COURT RULES IN FAVOR OF STEVE BENNIS AND CHICAGO LASER HAIR GROWTH CENTER, NHGI, AFTER THREE-HOUR COURT TRIAL WITH DISGRUNTLED CLIENT SHELLEY LINDSAY

Chicago, Illinois – March 17, 2010 Some skeptics feel that hair loss can’t be reversed, but a judge of the Circuit Court of Cook County in Chicago feels that the regrowth of hair can and did occur for a laser hair loss client named Shelley Lindsay. After carefully weighing the evidence in a three-hour trial, the court ruled against the complaints of a disgruntled hair treatment client, plaintiff Shelley Lindsay, and in favor of the defendant, the Natural Hair Growth Institute, LTD. (NHGI) and its owner, Steve Bennis. Reference Case Number: 2008-M1-196925

Lindsay had enrolled in NHGI’s six-month laser hair treatment program on September 4, 2007. As with all new clients, “before photos” were taken of Lindsay’s hair. She began her treatment plan that same day, and went through a series of steps which involved laser therapy, special shampoos/conditioners, cleanser and vitamins.

After six months, Lindsay graduated from NHGI’s hair growth program and was happy with the results. The program had been a success for Lindsay, and photos were taken to show her positive results – newly grown hair. She seemed to be very pleased with the results. But unfortunately, things turned ugly in a hurry. Lindsay went to the local media, Better Business Bureau and the Attorney General and complained that the program did not bring results for her. Lindsay felt her money should be refunded in full according to the money back guarantee offered by NHGI.

Steve Bennis, owner of NHGI, knew the positive results Lindsay had enjoyed (with a new, full head of hair, healthy and shiny), and could not justify giving her a refund. An article was published in the Chicago Tribune in April 2008 by author Jon Yates about Lindsay’s alleged “negative” experience with NHGI. This article did harm to Bennis’ business and reputation. But fortunately on February 16, 2010, a court of law ruled in favor of Bennis and his company.

According to Bennis, “The judge, Daniel T. Gillespie, also dismissed all counts against me (Steve Bennis) and Natural Hair Growth Institute. The judge found that there was no fraud and no deceptive practices. By the end of the trial that lasted three hours, the judge was convinced that hair regrowth is possible and that Steve Bennis’ hair growth programs are a success.”

Court Findings:

A. The Court FINDS that:

1.) Defendant Natural Hair Growth Institute, Ltd.’s (“NHGI”) Client Agreement (the “Contract”) was valid and enforceable under Illinois law;

2.) Defendant Steve A. Bennis, through his own life experience, research and experimentation with various combinations of available products, vitamins, message, diet, exercise, and Low Level Laser Lights cleared for the consumer market and use without prescription by the FDA, crafted a customized “7 step” program that re-grows hair from existing hair follicles on a person’s scalp;

3.) The Contract is for this program, and not an agreement involving the unlicensed practice of medicine;

4.) Defendants delivered to Plaintiff what was promised under the Contract;

5.) During the 6-month NHGI program specified in the Contract, NHGI stopped the Plaintiff’s hair loss and re-grew thicker, stronger and healthier hair from her existing hair follicles;

6.) Plaintiff received what was bargained for under the Contract.

7.) Defendantsπ promise to stop hair loss and re-grow hair from existing follicles or provide a 100% money back guarantee if there is no progress shown after completing the 6-month program, is not a common law fraud, a deceptive practice nor otherwise a violation of the Illinois Consumer Fraud and Deceptive Practices Act;

8.) This is a contract dispute on a valid contract, and therefore there is no basis for unjust enrichment or promissory estoppel claims.

9.) Judgment is entered in favor of the Defendants on all Counts of the Complaint.

More information about the Natural Hair Growth Institute is available at the Web address below:

http://www.naturalhairgrowthinstitute.com

For an interview or more information, please contact Steve Bennis by phone at 312-644-4247 or by email: steve@bennishair.com

Healthy Follicles key to restoring hair

By Kim Mikus (Lake County Business)
Daily Herald

The founder trades in his corporate career to start his own natural hair replacement business.

The 29-year-old Buffalo Grove entrepreneur says he knows the process, deemed safe by the Federal Drug Administration, will work because he tried it himself.

He said he took after his father and started losing his hair at 19. He tried many commercial treatments without success. His engineering background and international business acumen led him to a cold-laser therapy that he now utilizes at his own business, Natural Hair Growth Institute in Deerfield at Waukegan road and Deerfield Road.

He treats people who still have hair follicles. Generally, scalp areas that have become bald within the last seven to 10 years still have active follicles. An electronic microscope is used to detect if follicles are present and about 15 percent of clients are turned away, Bennis said. He mainly treats men and women between the ages of 18 and 60.

He implements a five-step process allowing people to grow hair naturally. The first step involves an approval from a medical doctor and prescriptions for saw palmetto. He then uses a lowlevel cold laser technology that allows light to penetrate the surface of the scalp. A scalp massage is then administered. The client takes multivitamins designed for hair growth and uses a specified chemical-free shampoo and hair-care formula.

The client comes in twice a week for 30 minutes. Bennis said “most people see results in two months. If they don’t see results in six months, they receive their money back. It’s not a medical procedure. It’s natural” he added.

Bennis said his procedure stops hair loss and also re-grows the hair that was lost for the last seven years.

For more information, call 312-644-4247